Entries in social data (1)


The 7 Elements of Social Data [Web Strategy]

Jeremiah Owyang, Industry Analyst at Altimeter Group, presents research done by the company in a search to understand how companies can harness all the data into their online experiences.The result is a graphic mapping the 7 Elements of Social Data. The top tier represents data companies have been using for years. The middle tier is data that digital marketers are trying to tackle now. The bottom tier are new types of data that have not been harnessed yet. For a full synopsis check out Jeremiah's blog!

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