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Tips on how to create useful and engaging presentations. 

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Focus on Basecamp, Not the Summit

In an article from AlwayOn, Venture Capitalist Mark Suster talks about what entrepreneurs can do to set and achieve their goals. He promotes perfecting the "basecamp" operations of the company, rather than focusing on reaching the possibly intimidating summit. Suster defines basecamp as "an attainable goal in the 2 year time horizon. It’s developing a differentiated product in a market where you can demonstrate value to your customers – whether they’re paying or not." With a solid basecamp, long term goals become less daunting and are more likely to be reached in due course. 

Click here for the full explanation of Suster's basecamp theory

Writing Investment Teasers for Raising Capital

Michael Gasparro at Axial Market offers great advice on how to write the most effective Investment Teaser.

The 6 key points to remember are as follows:

1. After reading your Teaser, buyers should have a clear understanding of your company. 
2. Clearly state the goals of the proposed transaction. 
3. Let the hard facts do the talking.
4. Tell the truth. 
5. Keep it concise and professional. 
6. NEVER prematurely disclose the name of your company (or other identifying information). 

Click here to read the full article and see a sample Teaser template. 

The Art of the Start

"Apple Evangelist" Guy Kawasaki in highly informative and entertaining presentation on innovation and entrepreneurship.

Avoid First Impression Mistakes

In this AlwaysOn feature, Tony Tjan offers advice on how to put your best foot forward during all-important first meetings.  Here are the six key steps in avoiding bad first impressions:

• Start with the company website and Google the person you are meeting.

• Find an online image of the person.


• Get the latest news or analysis on the company.


• Find out who is connected to the person or firm you are meeting and talk to them.


• Go in knowing your top objectives for the meeting and the top one to two questions you would like answered.

• Know this information but don't show off.

Whether it's an interview or business meeting I hope you keep these pointers in mind!